Fake News Tops Results After Las Vegas Shooting

On Monday, I was up early and first heard about the Las Vegas shooting on the radio in the car. It was still dark, and the winding road thick with fog, lending an eerie mood to the sound of Scott Simon’s voice on NPR reporting what little was known about this latest incident in what is now an epidemic of mass-killings. I had yet to look at any social media, to read anyone else’s opinion or to have the raw facts of the tragedy synthesized through the narrative of gun control, mental illness, terrorism, or any other matter of public policy. There was just the horrible truth of what had happened without theory or explanation. This is how we used to digest the news: Here’s what we know so far. Stay tuned.

Social media abhors a vacuum. And in the hazy interval between breaking reports of an event like the Las Vegas spree-shooting and the revelation of salient, credible details, the pranksters, trolls, and professional liars come out to play. Brianna Provenzano, writing for Mic.com, states that for several hours, “Facebook and Google’s algorithms prioritized fake news” about the Las Vegas shooting. As she puts it “conservative conspiracy sites like the Gateway Pundit lit up with misinformation about the shooter’s identity.” Her article shows one example of a headline naming some poort guy who had nothing to do with the shooting, calling him a “Democrat Who Likes Rachel Maddow, MoveOn.org, and Associated with Anti-Trump Army.”

According to Provenzano, the Gateway Pundit story was among the top results on Facebook before it was removed, but also that once the innocent man’s name was out there, Google searches for it led readers to a 4Chan thread “labeling him a dangerous leftist,” Provenzano writes. She also reports that Google eventually made algorithmic adjustments to replace the 4Chan story with relevant results and stated it will continue to be vigilant in this regard.

It’s right that Google and Facebook took action to quash, or at least mitigate, misleading “news” about such a gravely serious incident, especially bogus reports naming an innocent man as the perpetrator. But for those of us regularly following the policy positions of the internet industry, the hypocrisy here is not missed. For instance, Google can clearly take remediating steps where to no do so would look bad for them; but in other contexts in which search results may facilitate harm, they will expound ad nauseam upon the sanctity of free speech as a universal rationale to leave all data exactly where it is.

For instance, regarding the Equustek case and the Canadian court order to remove links, I fail to see a substantive distinction, in a speech context, between a counterfeiter using search to hijack customers from a legitimate product-maker and a counterfeit news-maker using search to hijack readers from legitimate reporting. In fact, ironically enough, a bogus news story, harmful and revolting as it may be in the wake of a tragedy like Las Vegas, has a better claim to speech rights than a hyperlink which leads consumers to a product or service that is breaking the law.

So, it’s not that I think Google et al shouldn’t make decisions to remove or demote “news” emanating from the adolescent babooneries of places like 4Chan. They absolutely should. Fake news is toxic, and we have enough problems with grim reality without people inventing and believing bogus narratives. But as I’ve argued more times than I can count, speech cannot be the default rationale for a universal laissez-faire policy in cyberspace. And as this story demonstrates, it’s a lie anyway. The major web platforms can and will manipulate, delete, or demote content, or links to content, when they are motivated to do so. Whether these internal decisions are driven by revenue, public relations, or even altruism, speech-maximalism does not seem to factor into their thinking, so there’s no reason why it should necessarily factor into external motivations like a court order.

Meanwhile, we can’t expect Google and Facebook to stop people from being idiots. Readers may remember that after the Boston Marathon bombing in 2013, netizens took it upon themselves to play law enforcement. Not only did they vilify an innocent man whose whereabouts were unknown, but the cyber-mob soon harassed the man’s family, who would then discover that they young man was missing because he had committed suicide.

In the early days of Web 1.0, I rejected the old cliché Don’t believe anything you read on the internet because, of course, the internet really was just a conduit, and a credible source is a credible source. But now that there’s such a bounty of absolute garbage that can either be designed to look legit or can be algorithmically elevated to undeserved prominence, that I think skepticism should be the default approach to nearly every headline. So far, the “information revolution” is at least half oxymoronic. And part of the problem is that it can be very hard to know which half.

Paying Attention to the Echo Chamber at CES Copyright Panel Discussion

“The Pirate Bay is speech.” This is a quote from one of the gurus perched on the mountaintop of techno-utopianism, John Perry Barlow, who appeared yesterday as a member of a panel discussion held at CES2013 in Las Vegas.

The subject of the discussion was “A pro-artist/pro-innovation approach to copyright,” although the panel did not include anyone representing any counterpoint from contemporary artists, and the conversation was typically vague on what exactly these folks mean by “innovation.” According to moderator Declan McCullugh, a reporter for CNet, an invitation to join the panel was declined by the MPAA; and I suppose that could be considered an effort toward balance, although I think it’s a little like saying, “We’re here to talk auto manufacturing, and the president of Ford doesn’t want to be a straw man, so we didn’t bother to invite any of a zillion other people who make a living actually building cars.” To his credit, McCullugh was mildly deprecating about the one-sided, anti-copyright love fest he was hosting — there’s not much to moderate when everyone agrees with one another — but that doesn’t mean the discussion failed to reveal anything of interest.

The full panel included:

  • John Perry Barlow – Co-Founder , Electronic Frontier Foundation, EFF
  • Wilson Holmes – Co-Director , Fight for the Future
  • Mike Masnick – CEO and Founder , TechDirt
  • Hank Shocklee – Founder and CEO, Shocklee Entertainment
  • Gigi Sohn – Co-Founder and President, Public Knowledge
  • (And surprise panelist) Derek Khanna

Of course, had the panel included an independent filmmaker, a small record label producer, a photographer, or an independent musician, the conversation might have been forced to settle down from its lofty heights and overused talking points poking “the content industry” into the nuts and bolts of everyday realities faced by middle and working-class creators. But the petty challenges of middle-class individuals seem to be of little concern to these folks, who believe they’re on a mission to bring about a brave new world. Gigi Sohn stated that any kind of new anti-piracy legislation, were it to dare raise its head in the post-SOPA landscape of net snipers like Public Knowledge, ought to be “grounded in reality.” It’s hard not to laugh at this in light of the fear-mongering exaggerations promoted by her organization and others about SOPA, but beyond that, reality is by definition something different from the the Internet. As such, I’m grateful to Barlow for making one of the few declarative statements that gets right to the reality underlying much of the noise on these issues.

We could set aside all the nit-picky squabbling over dollars lost and earned by big corporations, all the petty complaints about occasional, improper takedowns, all of Lawrence Lessig’s celebration of remix culture and Derek Khanna’s vague references to innovation, and make a decision as a society as to whether or not Barlow’s statement, “The Pirate Bay is speech,” is correct.

Taking a conservative point of view, law is what we as a society agree is immutable (e.g. murder will probably remain illegal), and anything beyond that is up for discussion and maybe shouldn’t be law. Before we could have a discussion about a new approach to copyright, then, we’d have to decide what, if anything, is immutable. Either Barlow is right that an enterprise like The Pirate Bay, which (let’s not mince words) makes its revenues by exploiting the works and investments of other people, is protected by free speech, or he’s wrong. This is a decision the next generation, one that is used to getting entertainment media for free, has to make; and I believe that if they make the expedient decision that Barlow is right, that they and their kids will pay dearly in the future. And the price could be more than the loss of creative culture.

I think it’s safe to say that, before we were on the Internet, before everything could become sharable data, that nobody would rationally have argued that selling bootleg CDs out of a car trunk would be an act protected by free speech. That being the case, the philosophical/legal question is, “What’s really changed?” The techno-utopian says we have to expand our definition of speech on the grounds that, in the digital age, it is all too easy to chill speech; but they fail to acknowledge that they’re standing on a theoretical peak with slippery slopes on all sides. If we define everything as speech, then it’s true that any restrictions of any kind in the digital world can be said to chill speech. The slippery slope in the other direction, though, is that if the business of The Pirate Bay really is speech, then so is a site or a link that promotes human trafficking. As a matter of pure reason, what’s the difference? In real life, both enterprises involve the exploitation of actual human beings (albeit one more grave than the other); but in cyberspace, both enterprises are just benign data, right? Either we will choose to define boundaries going forward, or we will not; and I am not alone in believing the consequences of that decision will become very real within a couple of decades.

Techno-utopians like the ones on yesterday’s panel like to refer to the horrors of a grandmother having her video taken down, either purposely or by accident, from YouTube and then imply that each of these anomalous incidents moves us one step closer toward authoritarian rule. In response to the comparatively benign deprivation of having a video removed from the Web, these folks would have us hyper-extend speech to the inclusion of real physical and economic harm. As I have argued before, this is like legalizing homicide in order to make sure no one is ever again wrongfully sent to death row. If we can negotiate the gravity of such flaws in our legal framework, surely we can get past a few wrongful yet survivable takedowns on the web.

Ostensibly, this panel discussion was about a copyright system that’s good for artists and innovators; but Barlow’s foundational statement puts the artists, who historically test the power of free speech to profound cultural effect, on par with common thieves who dilute both the cultural and economic value of the works they steal. And the implications could be far more serious than what happens to music and movies. To quote Chris Ruen from his new book Freeloading, in which he unknowingly echoes the name of this blog: “But behind free content’s superficial illusion of more lies a long-term reality of less. Sooner or later, it is something we all have to pay for.” Looking beyond the Web’s ability to expand sharing of entertainment media, I believe that price could be something far more dear than money.