According to this analysis by Chez Paznienza on The Daily Banter, toymaker GoldieBlox not only used copyright infringement as a marketing tool leading up to the 2013 holidays, but that same YouTube spot illegally using a song by The Beastie Boys was instrumental in their winning a $4 million dollar TV spot placement during tomorrow’s Super Bowl. As Paznienza writes, ...
“The greatest enemy of knowledge is not ignorance, it is the illusion of knowledge.”
– Daniel J. Boorstin